Crooks & Castles have slowly started to strategically claw their way through to the top list of urban brands in America - and 2011 is set to be a big year for them. It's taken them a couple of years to step their game up and start branching out.
Back when I got my first C&C tee at the start of '10 I wasn't overly impressed with the quality of the garments or the loose fittings - IMO. However I am willing to give C&C another chance with their new summer range of eyewear due to working with the much respected Mosley Tribes and choosing Drake to be the face of their latest project which shows a real urgency to make a name for themselves. I also saw C&C in Selfridges in Birmingham recently?! Heavily over-priced (Shipping and Shelving costs) and some of their worst garments were available, but still I admired the way they are trying to expand.
I think C&C have been clever and noticed that no other urban brand has rubber-stamped an eyewear collection as of yet - or not that I know of. In all honesty they look sleek and sophisticated I would without doubt have a pair of these if it wasn't for shipping costs. Would like to see an independent C&C store in the UK.
Must Cop! rating - 7/10